When people in the food industry meet Robyn O’Brien for the first time, they often remark, “Funny, you don’t look like one of them.”
“One of them,” presumably being the stereotypical food or environmental activists.
And to be honest, they're right. (To wit, Robyn does not wear Birkenstocks or tie-dye, nor does she have dreadlocks.)
In fact, Robyn is a self-described “conservative Texas mom” raised in a military family, and admittedly, the last person you’d expect to be leading a crusade to reform the food industry. Yet she is at the forefront of a movement to fundamentally rethink what goes into our nation’s food supply.
As a financial analyst in the food industry, Robyn began to undercover undeniable links in the chemical pesticides, GMOs, and antibiotics in our food and troubling health trends like the explosion of childhood food allergies.
Through her writing and her now Famous TEDx Talk, Robyn triggered an allergic reaction in the food industry when she dared to asked: “Are we allergic to food or what’s been done to it?” Today, she is a sought-after advisor and speaker, inspiring organizations and individuals to engage in the “New Food Economy.”
Robyn was a delight to interview, and as usual, the conversation took some unexpected turns. What we found most fascinating was Robyn's insight into her journey from financial analyst to food warrior. Fear, she says, was the one thing holding her back, but how leading with love (something she learned from her mother as a child) has given her the courage and resolve to bring these important issues to light.
Robyn’s now famous TEDx
Talk:
Key Takeaways
Links
Books
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