Awesome Officers… get pumped.
Yes pumped, because this week we’ve got a phenomenal interview with Jim Cavale, the president of Iron Tribe Fitness.
Jim is a passionate, purpose-driven entrepreneur and leader who believes that culture and values are the key to building strong organizations and lasting relationships with customers.
In this episode, Jim walks us through the journey that brought him to that realization - from the baseball fields of upstate New York where he was a standout high school athlete, to the University of Montevallo in Birmingham, Alabama, where he founded the school’s broadcasting program while playing on the baseball team, to Iron Tribe, where, before he was president of the company, Jim was actually one of Iron Tribe’s very first clients.
Today, Jim has helped Iron Tribe expand to more than 41 locations in markets spanning from Seattle to Miami, and the company is on a mission to transform 15,000 lives by 2017.
Through it all, Jim has learned that core values should never be abstract, but real principles that permeate the organization and drive decision making every single day. This, he believes, is the key to creating lasting value for customers, and is a truism that applies to virtually every business, not just those in the fitness industry.
Jim also tells us about one of the most influential figures in his life, his legendary high school baseball coach Tom Dotterer, who taught Jim lifelong lessons about perseverance that he applies to his business today.
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